THE NUMBERS

With each Guest Bartender Program event you get: 

2,250 Facebook Event Invitation Views: Each event has 18 guest bartenders who are instructed and constantly reminded to invite 125 people each to the event through the Facebook Event where your logo is displayed= 2,250 potential views

1,440 Communications: Each of the 18 bartenders forward several pre-written communications to at least 20 people, once a week for four weeks leading up to the event= 1,440 emails with your logo

144,000 Social Media Views: Each bartender has an average of 1,000 Facebook friends and many have Instagram Followers. Each bartender posts curated status updates with your logo once a week for four weeks leading up to the event.  Each bartender is instructed to recruit a significant other (spouse/sibling/adult child/relative/co-worker/friend) to do the same, once a week for four weeks leading up to the event= 18 Bartenders x 1,000 Friends x 4 weeks x A significant other doing the same equals 144,000 potential views per event. Many bartenders will recruit several significant others to do the same.

Millions of Impressions: We do over 70 events per year.  Between emails, Facebook Event Invitations, and Social Media update impressions, each event has a potential 147,690 views. 70 Events x 147,690 views= 10,338,300 potential views.  With even only a 50% 'compliance' by the bartenders to forward the emails and make their status updates, etc., your impression can be viewed over 5,000,000 times/year.

It is important to note that these views are more valuable than traditional views that you would receive from traditional paid media.  This is because these are 'Warm' views, embedded in messaging coming from trusted loved ones, friends and family, not 'Cold' paid views promoted by a company.  Marketers call this 'Earned' media vs. 'Paid' media.  Another name for Earned Media is Word of Mouth, and positive word of mouth is what every brand strives to achieve far more than having to pay for advertising. 

Our system achieves just that- a positive association of your brand with a trusted friend/family member/loved one/co-worker from their local community who is volunteering for a charitable cause.  It is a much more effective form of branding.  It doesn't get any better than that!

The event raises awareness of your brand with millions of FREE branded posts on social media, LinkedIn, email communications, posters and flyers

All branded posts conform to your branding standards and guidelines

We can create branded photo booths that our distributors can display prominently at each event around the country- creating thousands and thousands of impressions on social media with these photos

Sell more of your product as the Official Drink of the program and at each event

Sponsoring events that benefit a wide array of charities increases brand loyalty

Events create increased brand loyalty from the restaurants and bars because we are bringing them greatly increased sales and 100-150 customers per event on an off night

The platform already exists and the model has been tested and proven at events from California to Florida, Delaware, Pennsylvania. 

This is a proven platform that has already processed one million dollars in donations over hundreds of events

Several charities and the GBP are on board to help volunteers run events across the country- requires no manpower or resources from your brand- GBP and the charities will do all the heavy lifting

Each event brings in a minimum of $3,000-$4,000 and 150-200 people into the host venue and raises on average $7,500 for the charitable organization

In Conclusion:

Your brand, charities, restaurants and bars all enjoy these enormous benefits. 

It’s a win-win-win for all involved.

Interested? Contact: info@guestbartender.org